For Men Forging Their Ascent.
This watch has no legacy, no heritage. Just original design and honest engineering — built for men who are shaping themselves from scratch. Proud. Unapologetic, Confident.
ABOUT ARIMA
We're two engineers—one from India, an immigrant now working in automotive engineering in Germany, and the other from Sri Lanka, a refugee who rebuilt his life in Switzerland and became a mechanical engineer.
We come from very different backgrounds but found a shared passion for watches, the Alps, and mechanical design. That connection led us to start something of our own—a watch brand rooted in meaning, resilience, and precision.
Our first watch is inspired by weathered Alpine stone—a symbol of strength shaped by time and pressure. It's more than just a dial texture; it's a quiet tribute to those who face life's challenges, push through uncertainty, and keep moving forward.
ABOUT ARIMA
We're two engineers—one from India, an immigrant now working in automotive engineering in Germany, and the other from Sri Lanka, a refugee who rebuilt his life in Switzerland and became a mechanical engineer.
We come from very different backgrounds but found a shared passion for watches, the Alps, and mechanical design. That connection led us to start something of our own—a watch brand rooted in meaning, resilience, and precision.
Our first watch is inspired by weathered Alpine stone—a symbol of strength shaped by time and pressure. It's more than just a dial texture; it's a quiet tribute to those who face life's challenges, push through uncertainty, and keep moving forward.
Decagon Case
Round was Boring. Octagon was someone else's Signature.
Sharp, Angular, unmistakably ours.
Alpine Dial
A texture shaped by pressure, storms, and time.
A reminder that progress is rarely smooth.
Hardening: 800 HV
Your watch is going to get bumped, scratched, and worn. 800HV hardening means it can take it.
39mm. Under 10mm.
Slim enough to disappear under a cuff.
Strong enough to feel present.
Super Luminova
Sometimes the climb doesnt end at dusk
The Movement: Soprod P024 / La Joux Perret G100
Swiss. Reliable. Serviceable. Regulated during Assembly. With COSC Option.
The Movement: Soprod P024 / La Joux Perret G100
Swiss. Reliable. Serviceable. Regulated during Assembly. With COSC Option.
Ladder Bracelet
A small nod to the ascent
Dials
Fog
Ice
Moss
Night Sky
Slate
Fog
Ice
Moss
Night Sky
Slate
Fog
Ice
Moss
Night Sky
Slate
Fog
Ice
Moss
Night Sky
Slate
The images shown are renders. We are working on prototypes at the moment. We will update as soon as we have updates.
Where is it Made
Swiss movement.
Swiss regulation.
Swiss assembly — so we can oversee what matters.
Cases, bracelets, and hands from leading manufacturers in China.
Capability over geography.
Where is it Made
Swiss movement.
Swiss regulation.
Swiss assembly — so we can oversee what matters.
Cases, bracelets, and hands from leading manufacturers in China.
Capability over geography.
Pricing
2–3× manufacturing cost.
Covers QC, warranty, development.
Nothing inflated.
Nothing hidden.
THE FIRST 300 — CO-FOUNDERS
The first 300 aren't customers.
They help shape the future of the brand.
✓ Lifetime pricing*
✓ Early Access
✓ Input on future models
✓ Wall of Fame on Website
If you want to influence what comes next, start here.
Signup
* Lifetime Discount Tiers:
20% off — For the first 50
15% off — For the next 100
10% off — For the last 150